Learn what a personal brand is, how you already have one, and how to take control and leverage yours.
Tag: Content
What one thing will make you or break you as an influencer or thought leader?
One trait will make or break your personal brand and journey to becoming an influencer or thought leader. Find out what it is and why it matters!
Five marketing resources to stay current in 2024
In this post, I share my five favorite blogs, organizations, and YouTube accounts that help me stay on top of trends in marketing and branding in 2024.
How to easily create a personal branding website – video tutorial
You need at least two things to have a successful personal brand that helps further your career opportunities: an active LinkedIn account and a personal brand website. I’ve been teaching Personal Branding at the University of Nevada, Reno since 2020. I am a firm believer that every single person has a personal brand, whether you…
Why BeReal may be the most compelling social media platform for brands
What is BeReal? Why does it matter for marketers? Let’s explore this somewhat novel social media platform and figure out how we can best leverage our content.
What is with CornTok? Why some nonsensical trends take off
Trends are weird. But they serve a purpose. In this post we discuss why strange trends are so popular and the 3 keys to capitalizing on a trend.
3 Web Accessibility Basics You Should Know
Digital Accessibility is everyone’s responsibility. We need to create online content that is accessible to all. In this post I go over some very basic steps you can take to start making your content accessible to those who have impairments.
7 Holiday Content Ideas
Scrambling for holiday content ideas like a last-minute Christmas shopper? Racking your brain to create something merry and bright? Here I give you 7 holiday content ideas that will get your creative juices flowing and help you connect with your audience during this festive time of year!
When in doubt, test it out!
While A/B testing is important, that’s not where your testing should end. In this post, we explore the why and how to think outside the box and try some different ideas to get your marketing to stand out from the crowd.
3 Common Content Mistakes to Avoid
Coming up with compelling content is a challenge where everyone is striving to stand out and succeed. However, there are three common content mistakes that can easily be avoided with a little thought and preparation. In this post we explore what they are, and how to avoid them.
Angela Rudolph - Connective Marketing Through Storytelling 