How to Make Your Site Load Quicker (and lower your bounce rate)

People have short attention spans. In an article published in 2015 from Time, they state: “Microsoft found that since the year 2000 (or about when the mobile revolution began) the average attention span dropped from 12 seconds to eight seconds.” (You Now Have a Shorter Attention Span Than a Goldfish.) 8 seconds is pretty generous…

How to be your best self – it is not enough to show up.

It is not enough to show up. One thing has become abundantly clear to me after graduating from my masters program –in every aspect of your life, you get out of it what you put into it. Showing up is a critical step, but it won’t take you far. For example, getting to the gym…

3 Web Accessibility Basics You Should Know

Digital Accessibility is everyone’s responsibility. We need to create online content that is accessible to all. In this post I go over some very basic steps you can take to start making your content accessible to those who have impairments.

7 Holiday Content Ideas

Scrambling for holiday content ideas like a last-minute Christmas shopper? Racking your brain to create something merry and bright? Here I give you 7 holiday content ideas that will get your creative juices flowing and help you connect with your audience during this festive time of year!

When in doubt, test it out!

While A/B testing is important, that’s not where your testing should end. In this post, we explore the why and how to think outside the box and try some different ideas to get your marketing to stand out from the crowd.

I am not a lawyer

On Monday, August 15, 2016 instead of walking into my first class as a law student, I walked into the bookstore and returned my textbooks. I had been accepted to all five law schools that I had applied to, had picked one, gone through orientation, and had finally come to the conclusion that I was…

3 Techniques to Choosing Happiness

People are natural pessimists. From an evolutionary point of view, it makes sense. The early humans who were better able to anticipate bad or negative events occurring were more likely to be prepared for them. If you avoid danger rather than look for fun and joy, you’re more likely to survive. But you’re not more…

Be funny and have fun with your marketing!

Bring fun and laughter back into your marketing! Close relationships are built on laughter, fun, and enjoyment. In this post I give you four tips to make sure your marketing is fun and you bring the funny back into your content.

How to Enable Your Twitter Handle on your WordPress Site Share Button

You might be missing out on connecting with the most valuable people reading your blogs – the ones who want to share it via Twitter. In this post I show you how to make sure your Twitter handle is enabled so you never miss an opportunity for connection again, since you’ll get auto-tagged with the share button.