While A/B testing is important, that’s not where your testing should end. In this post, we explore the why and how to think outside the box and try some different ideas to get your marketing to stand out from the crowd.
People are natural pessimists. From an evolutionary point of view, it makes sense. The early humans who were better able to anticipate bad or negative events occurring were more likely to be prepared for them. If you avoid danger rather than look for fun and joy, you’re more likely to survive. But you’re not more…
Giving a presentation can be a challenge but if you follow these four tips, you’ll be presenting like a pro in no time! Goodbye to the neck-bone boogie and hello to a happy, engaged audience!
I recently attended a digital marketing conference held in Portland, Oregon called Digital Summit. I found a LOT of useful tips and techniques, so today I’m sharing some of them with you! These are my 3 main takeaways from Digital Summit.
In order to build authentic relationships with your customers (and potential customers) you have to create a trusting, transparent relationship. Part of that process is deliver difficult (or downright bad) news with grace. In this post I give you three tips to clearly communicating difficult news that will help you build a trusting, honest relationship with your customers or followers.
Original photos make all the difference for brands. The good news is, almost everyone can take really great photos that will make your work stand out! Here I give five tips on how to take compelling photos to make your campaigns even stronger.
Your content should entertain, inform, and intrigue in order to build real, lasting connections between you and your audience. But what happens when the creativity just isn’t flowing? In this blog, I give you tips and techniques about content creation to help keep writer’s block at bay. Learn how to come up with ideas that will always have you prepared for a consistent flow of great ideas.