I recently attended a digital marketing conference held in Portland, Oregon called Digital Summit. I found a LOT of useful tips and techniques, so today I’m sharing some of them with you! These are my 3 main takeaways from Digital Summit.
Instagram 101 – What is Instagram and How to Use it For Connective Marketing
In this post I give you all the Instafacts! We explore the basic elements of Instagram, how to find them on the platform, and how to optimize them for connective marketing that engages users.
Marketers – You’re Never Not Working (and why that’s a good thing!)
Marketing is one of the fields where you are never truly “off.” Social media doesn’t stop, conversations are continuous, news stations are constantly buzzing, and events are usually during the nights or weekends. It can feel like you’re always working…and to be honest, you are. But, here’s why that’s actually a great thing: Connection: You…
Branding – Where to Begin: The Brand Audit
Branding is one of the most important things you can do for your company. Who are you? How do you help? How do you make people feel? In this post we start with the basics of branding – how to conduct an effective brand audit so you can answer the fundamental questions about your brand.
Reno-Tahoe Marketing Workshop Loud Table Takeaways
Content Marketing, Nonprofit Marketing, Personal Branding, and Small Business Marketing/Entrepreneurship…OH MY! Check out all the key takeaways I recently got from the Reno-Tahoe AMA Marketing Workshop during the loud table discussions! (It was too good not to share!)
Marketing Workshop Takeaways
I recently attending the Reno-Tahoe American Marketing Association Spring Marketing Workshop. Why would I keep all the amazing takeaways to myself?! In this post I go over the two keynote presentations and share with you the great advice I was lucky enough to learn.