Learn what a personal brand is, how you already have one, and how to take control and leverage yours.
Tag: Content Marketing
What one thing will make you or break you as an influencer or thought leader?
One trait will make or break your personal brand and journey to becoming an influencer or thought leader. Find out what it is and why it matters!
The costly mistake you’re making on social media
I see this all the time on social media but if you fix this mistake, you’ll see your engagement, views and click-through rates increase dramatically.
How to easily create a personal branding website – video tutorial
You need at least two things to have a successful personal brand that helps further your career opportunities: an active LinkedIn account and a personal brand website. I’ve been teaching Personal Branding at the University of Nevada, Reno since 2020. I am a firm believer that every single person has a personal brand, whether you…
Why BeReal may be the most compelling social media platform for brands
What is BeReal? Why does it matter for marketers? Let’s explore this somewhat novel social media platform and figure out how we can best leverage our content.
How to make popular and effective content on TikTok
It’s the hot social media platform we’re all trying to figure out. In this post, we dive into what is working on TikTok and the 3 things your content needs to have in order to be successful on the platform.
What is with CornTok? Why some nonsensical trends take off
Trends are weird. But they serve a purpose. In this post we discuss why strange trends are so popular and the 3 keys to capitalizing on a trend.
The 4 reasons we follow influencers (and why your marketing should mimic theirs)
Influencers feel like friends and the most successful influencers are doing 4 things that you should incorporate to your own marketing. We explore what those four things are, why they work, and how to do them.
3 Web Accessibility Basics You Should Know
Digital Accessibility is everyone’s responsibility. We need to create online content that is accessible to all. In this post I go over some very basic steps you can take to start making your content accessible to those who have impairments.
7 Holiday Content Ideas
Scrambling for holiday content ideas like a last-minute Christmas shopper? Racking your brain to create something merry and bright? Here I give you 7 holiday content ideas that will get your creative juices flowing and help you connect with your audience during this festive time of year!
Angela Rudolph - Connective Marketing Through Storytelling 