Creators need to master the skill of brevity. Get to your main idea or point quickly, whether you’re writing an article, creating ad copy for a billboard, or posting a video to YouTube. People’s attention spans are shorter than ever, and while you want to stay human with the creative work you do, you don’t…
Tag: Digital Marketing
The costly mistake you’re making on social media
I see this all the time on social media but if you fix this mistake, you’ll see your engagement, views and click-through rates increase dramatically.
3 Web Accessibility Basics You Should Know
Digital Accessibility is everyone’s responsibility. We need to create online content that is accessible to all. In this post I go over some very basic steps you can take to start making your content accessible to those who have impairments.
3 Key Takeaways from Digital Summit, Portland
I recently attended a digital marketing conference held in Portland, Oregon called Digital Summit. I found a LOT of useful tips and techniques, so today I’m sharing some of them with you! These are my 3 main takeaways from Digital Summit.
6 Tips to Get the Most out of Attending a Marketing Conference
Some of my best ideas come when I’m attending conferences. The energy is high, you’re surrounded by people who love marketing as much as you do (incredible, I know!), and you’re not constrained by the normal day-to-day operations of your job. It’s the ultimate cocktail for creative freedom. But, it can be easy to get…
